Email Exclusive Events
PRE-SALE PRICE - €77 €297
Approx $89 USD / £67 GBP / $138 AUD
Host an engaging, email-only collaborative event your list will love! Share exclusive content from experts with an email series that not only grows your list but loves on your exisitng audience too.
It’s like freebie-swaps, but way better!
Instead of swapping your freebie with one partner and hoping to get a few sign-ups, when you host a collaborative email event, you’ll not only get your freebie in front of way more people, but you’ll be creating an experience they won’t forget - keeping you top of mind for months and years to come!
standout by sharing a high-value email exclusive experience your new subscribers will love!
The perfect starter event to grow your list
If you’ve been slogging through the usual list growth advice and want to kickstart your subscriber count, you’re going to love this strategy!
Pull together a collaborative event that gets your perfect-fit people excited to sign up to access this exclusive email-only experience.
Then once they’re in, you’ll share high-value content in a fun and accessible way that earns their trust and will have them sticking around on your list to learn more!
Inside this workshop, you’ll…
✔️ Dig into the strategy and figure out how to position your email event for maximum impact
✔️ See how easy it can be to set up, and how to avoid scope creep as you go!
✔️ Start brainstorming who you want to invite to collaborate with you, so you can get started right away
Hi, I’m Michelle
I love playing with event expectations & creating unexpected experiences your audience will love
Email Exclusive Events were the first collaborations I created and are still some of my absolute favorite events to host because they’re quick, easy, and a real crowd favorite.
From an email series that added 100+ new subscribers to my list while I was taking the month off, to a collaborative blog that piqued the curiosity of my peers and got me invited to speak on dozens of digital stages - these small yet impactful events really pull their weight!
Whether you’re just starting your email list growth journey or have been at it for years, you’re going to love this fun, fuss-free approach to creating a collaborative experience that gets you in front of other people’s audiences in a way your perfect-fit people will love.
Here’s what you get:
❖ An invite for the live workshop on Friday, December 12th at 1pm CEST/ 7am EST / 10pm AEST where we’ll cover
My full collaborative email series strategy so you can skip the guesswork
Key decisions to customize your email event so you can make it your own
My best advice on finding collaborators, promotion, troubleshooting and more!
❖ Plus, there’s a live Q&A at the end of the workshop to get all of your questions answered (you can pre-submit questions if you can’t join us live!)
❖ Replay of the workshop so you can come back to it anytime
❖ Private podcast feed so you can listen at your leisure (shared after we wrap)
❖ Invite to my student-only community Chez Michelle for ongoing support
Special pre-sale price
€77 €297
Approx $89 USD / £67 GBP / $138 AUD
Frequently Asked Questions
-
Great question!
Virtual summits are also a limited-time experience, sharing exclusive content either via pre-recorded presentations or interviews. Summits can include videos or be audio only (like I teach inside Simple Audio Summits.)
While Email Exclusive Events share just written content via email, which makes them a lot easier for you to put on (and often simpler for your attendees to enjoy!)
-
Probably! This is a great strategy for business owners looking to kickstart their email list growth, so if you’re just starting on your email marketing journey this is perfect for you.
I’ve also found this to be a really fun and engaging experience to host as someone with a more established email list. And while these sorts of events won’t win you quite as many subscribers as something like a summit, it’s a fantastic strategy for slower seasons or between larger events. I also love this as a list nurture strategy as my existing subscribers really enjoy these events too!
-
While you don’t need to have an existing audience for this to work, I do recommend at least getting your email software set up beforehand and having a freebie ready to share for the event. And if you do have an email list started, you’ll be set up for even better results!
-
While I cover the technical set-up for promoting and delivering the email event, I won’t get into the specifics for every email marketing software out there. I also won’t cover basic email marketing setup and principles, as that is outside the scope of this workshop.
-
I know sometimes things don’t work out, which is why I offer a 14-day easy-peasy refund. I’ll ask you a few simple admin questions to process your refund and you’ll see the money back in your account within 5-10 business days.