virtual summit Strategy & Planning Intensive
Design a standout virtual summit that grows your list & leads to sales
Let’s create an unforgettable summit with this deep-dive strategy intensive that gets your big ideas out of your head and mapped out into a manageable action-plan ready to implement.
Whether you’ve got stadium-sized summit dreams or are craving a more curated experience, I’m here to help
From polished video presentations to intimate audio summits and even an out-of-the-box event or two, we’ll create a custom event strategy that fits your goals and capacity - and feels uniquely you the whole way through.
Hate showing up live? We’ll skip the panel chats!
Love a long lead-time? We’ll map out a manageable timeline that suits your schedule.
Don’t know what topic, theme or format to pick? We’ll reverse engineer it together based on your bigger business goals!
There’s no cookie-cutters here 😉
I just want you to show up at your best, create an unforgettable experience you feel proud to put your brand behind and get you moving towards those shiny goals of yours while protecting your actual, lived capacity along the way.
Because what’s the point of putting on a party if you’re too pooped to enjoy it!
“My summit would not have happened without Michelle.”
“I would have found excuses not to do it if you hadn't helped me because that's what I've done several years in a row already.
You just make it feel doable and made me feel confident I wasn't missing anything. From getting clear on the topic, the name, the overall strategy for my audio summit and then map out what each of the steps I needed to take to make this happen.
And I'm so glad that I did it because it's created really good results for my business and really boosted my confidence!"
— Laura Agar Wilson
It’s time to book your
Standout Summit
Strategy Session
Let’s make your dream event a calm reality, shall we?
You come with your big shiny summit ideas and I’ll help you untangle it into a strategic plan that’ll help you hit your goals without derailing your whole life in the process.
In this 90-minute strategy session, we’ll explore your event from every angle, identify opportunities for growth and ease and then map out all the moving parts so you’ll know exactly what to do when without having to second guess a thing along the way.
The Process
Here’s How It Works
Quick Onboarding Survey
As you book in your strategy call to kick us off, you’ll be prompted to complete a quick survey to tell me a bit more about your business and collab idea so we can jump right into strategizing when we get started!
Part 1
90-Minute Strategy Session
This is where the magic happens! Together on the call, we’ll walk through your collaboration in depth from the overall strategy and how it leads to sales, to mapping out how you’ll actually make it happen.
Asychronous option available! Just email me after booking and we’ll set it up.
Part 2
Part 3
Done-for-You Action Plan
With your collab mapped out, I’ll then create your action plan with all the moving parts we mapped out together ready for you to impliment.
Coaching Upgrade
Voxer Support Add On
Keep the momentum rolling after our session with 4 months of 1:1 support via Voxer (a walkie-talkie app with voice + text messaging) to answer any questions as you go and keep your summit on track
What are you waiting for?
Let’s design your standout summit!
Strategy Session
90-minute call or async equivalent to craft your creative collaboration strategy
Done-for-you action plan so you know exactly what to do when to bring it to life
€500
approx $400 USD / £300 GBP / $600 AUD
Strategy Session + 4 Months Voxer Coaching
For Extra support & accountability
90-minute call or async equivalent to craft your creative collaboration strategy
Done-for-you action plan so you know exactly what to do when to bring it to life
4 months of Voxer support for 1:1 support and accountability
€4500
approx $5250 USD / £3900 GBP / $7350 AUD
“Michelle’s magic at turning big ideas into action.”
“If you’ve ever had a big idea that just… sat there because you couldn’t figure out where to start, Michelle is your person!
She has an incredible ability to take something complicated and hand it back to you in a way that actually makes sense - broken down, prioritized, and ready to move on. She’s proactive, detail-oriented, and genuinely lovely to work with.”
— Olivia Radcliffe
Hi, I’m Michelle
Your Calm Collaborative Marketing Strategist
Growing a warm, engaged list of future buyers is hard.
Trust me, I’ve tried just about every marketing strategy out there… from the dreaded daily posts to slow SEO, and one list-growth strategy stands head above the rest:
Speaking in front of other people’s right-fit audiences!
And sure, you can pitch podcasts and speak at other people’s summits…
But nothing’s as effective as hosting your own standout summit!
Because then you get to keep ALL of the leads coming in and you can tailor your event to be a perfect primer for your next launch!
And when you have a clear plan and a customized strategy for your collaboration, you’ll not only feel empowered that you can take control of your own growth but you’ll also know exactly what to do make it happen (without burning you out in the process!).
This level of bespoke planning and thoughtful insights on what make relationship marketing efforts work means you’ll walk away from our session with something AI could never create.
A deeply human, custom strategy to make YOUR summit work for YOU.
Based on years of hosting my own events, working with clients behind-the-scenes on their industry leading summits while speaking at hundreds of summits hosted by all the big names in the online business space - I understand not just the logistics of what makes for a great experience. I also know the reality of working with real, unpredictable, overcommitted people - and how to keep your sanity while you collaborate with them.
So skip the guesswork and generic advice and let’s craft a custom plan for your standout summit that’s tailored for your specific goals and leaves you feeling cool, calm and collected the whole way through!
Here’s a peek at my latest events
FAQ
-
You can check my availability here.
If you’ve got a collaboration that’s been on your mind for a bit (aka you’ve slept on the shiny stuff and still want to do it), book in now!
-
When you book you can choose to add on 4 months of Voxer support that start after our session. This gives you direct access to me to talk through any lingering questions or details about your collaboration.
We’ll chat via the free Voxer app which acts as a sort of walkie-talkie where we can leave each other voice and text messages (and is great for bridging different time-zones!).
-
-
These sessions are video calls by default, hosted on Google Meet.
However, we can swap to an asynchronous alternative if needed! Please contact me after booking to make alternate arrangements for your session!
-
While you’ll get the most out of our session if you come with event a vague idea for your summit, it doesn’t have to be fully formed at all! Just start with thinking about what you want from your event (aka priming for a launch or general visibility…) and I’ll help you figure out the rest!
-
All sales are final and I do not offer refunds for services booked.
If you need to reschedule our call, you can do one time up to 48 hours beforehand. If you do not contact me to reschedule before our call and miss it you forfeit your session and will have to rebook at the current rate.
-
No problem! Pop me a message in the chat box on the bottom right of my website or via my contact form and I’ll get back to you as within 1-2 business days.
Michelle makes everything simple, doable, and focused —and her smart little tips along the way? Chef’s kiss.
If you want support from someone who truly knows collaboration and events inside and out — and makes the whole process feel lighter — Michelle is your person.
Heather Ritchie
Let’s make your summit a standout success!
Together, we’ll map out your custom summit strategy and set you up for success with a step-by-step action plan so you know exactly what to do make it happen without taking over your life!