done-for-you collaborative marketing Systems
Get more out of your collaborations with smart systems set up for you in a snap!
Leave a lasting impression from your next speaking opportunity or event with custom marketing systems that help you make the most of the extra visibility you’re getting.
Collaborations are built on relationships
Put your best foot forward with hand-made collab assets that are oh-so-easy to share
Step 1
Start with strategy
Before I start working on your marketing systems, we’ll start with a deep-dive on your collaboration to tailor everything to fit your style and goals.
Step 2
Sit back while I work
Over the next 5 days I’ll craft your custom collaboration marketing system with your strategy and style in mind.
Step 3
Share with a smile
After adjusting for any feedback you want to share with me, you’ll be ready to share your custom collab assets with confidence!
Ideal for when you need to make to wow… now!
When you want to quickly outsource the most important touch points of your collaboration or visibility push because you…
Have a virtual summit or affiliate launch approaching and you’re invested in helping your collab partners show up at their best
Or have some big speaking opportunities lined up and don’t want to drop the ball once someone joins your list
But you can’t wait months for a copywriter, designer and VA to pull everything together and don’t want generic AI slop making you look bad
Love the idea of moving quickly and checking these important assets off your to-do list!
… then this fast-turnaround VIP Week was custom made for you!
“Hiring Michelle is like flipping the switch from “maybe someday” to “it’s happening!”"
“Hiring Michelle was the spark that lit a fire under my business. She’s a true catalyst—she makes things happen and she makes them happen fast.
In the three years we've worked together, she's helped me launch multiple offers, host a highly successful summit, and have my highest-grossing year yet.
If you’re planning an online event and want want to feel deeply supported through the process, Michelle is your secret weapon.”
— Kate Scott
Take your pick of custom collab content to tick off your to-do list
You can get one of the following completed within our 5-day timeline:
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Get easy yeses from your biggest names with a bespoke event info doc, application form and pitch template ready for you to hit send.
Your Summit Pitch Pack includes:
Notion or Google Doc event info document with everything your potential collaborators need to know in one place
Done-for-you application and/or intake form set up in Google Forms, Notion or Airtable
Custom pitch emails ready to add a quick personal welcome and hit send
Pitch tracker to keep tabs on everyone you’re chatting with in Google Sheets or Notion
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Spread the word about your event with ease with a custom event hub that makes it super easy to promote your event.
Your Summit Promo Pack includes:
Notion or Google Doc event speaker document with everything your confirmed speakers will need to make the most out of your summit
5x Done-for-you swipe emails
5x Done-for-you swipe social posts
5x General summit promo graphics in 3 sizes (IG stories, IG posts & LinkedIn or Facebook)
2x Individual summit promo graphics per speaker up to 30 speakers (IG stories, IG posts & LinkedIn or Facebook)
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Expand your reach with an engaged affiliate team and a resource hub with swipe copy & graphics that makes your offer irresistible to share.
Your Affiliate Launch Pack includes:
Notion or Google Doc document with all the info about your affiliate launch to share with potential and confirmed affiliates
5x Done-for-you swipe emails
5x Done-for-you swipe social posts
10x Promo graphics for your affiliates to share (IG stories, IG posts & LinkedIn or Facebook)
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Deliver on that great first impression from that podcast you were on or guest speaking session with a press pack that positions you as a trusted expert.
Your Press Pack includes:
Notion page or Squarespace web page with your public press kit, complete with your bios, headshots, top topics and biggest press features
Lead magnet landing page design, copy & set up on your Squarespace website
Email marketing form set up & integration (in Flodesk, Kit, Mailerlite or other major EMS)
Email tagging & UTM set up so you know where your new leads came from
3-5 Email sequence set up to deliver your lead magnet and welcome new subscribers into your world (copy to be provided by you based on prompts I’ll provide - all email design & set up can be done by me!)
5 x Custom press feature graphics for you to show off your latest speaking engagement (sized for IG stories, IG posts, LinkedIn & Facebook)
Apply for a VIP Week
Intro price of €1500
Approx $1750 USD / £1300 GBP / $2500 AUD
The Process
Here’s How It Works
Step 1
Book Your VIP Week
Once your application is approved, secure your spot and lock in your VIP week by signing our contract and paying your invoice.
Step 2
Prep Work
We’ll officially get started with a quick questionnaire to share your goals and vision with me. Then we’ll have a 60-minute briefing call to deep dive into your collab.
Step 3
Your VIP Week
Sit back and relax while I get to work creating your collab content! There’ll be a sneak peek preview part-way through to get your feedback and I’ll have everything ready for you by Friday.
Step 4
Hand Off
We’ll wrap up with a quick 30-minute Q&A call to make any final tweaks before I hand over your custom content ready to share!
Apply for a VIP Week
Intro price of €1500
Approx $1750 USD / £1300 GBP / $2500 AUD
“My summit would not have happened without Michelle.”
“ I would have found excuses not to do it if you hadn't helped me because that's what I've done several years in a row already.
You just make it feel doable and made me feel confident I wasn't missing anything. From getting clear on the topic, the name, the overall strategy for my audio summit and then map out what each of the steps I needed to take to make this happen.
And I'm so glad that I did it because it's created really good results for my business and really boosted my confidence!"”
— Laura Agar Wilson
Hi, I’m Michelle
The relationship-focused Collab Strategist your launch will love
Hosting a summit or putting together an affiliate launch is no small feat. So the last thing you want is to drop the ball on something as make-or-break as the content your collaborators are going to share.
You’re putting all this effort into getting your stuff in front of their audiences, and it only takes a second for their trust to be broken.
That’s why AI swipes don’t get used.
But you don’t have time to pour the thought, care and craftsmanship needed to make an impression these days into your own swipe content. And a traditional copywriter and designer will take far too long.
In this fast-paced online world, First impressions are everything - and I don’t want you to fumble yours.
That’s why I’m stepping in as your efficient alternative to share quality, on-brand content your collaborators will be pumped to post!
From my years in the design industry and working on dozens of launches and events, I know what makes swipes share-worthy. It’s about capturing your style, nailing the messaging and packaging it all up so it’s super simple for your people to find what they need and get it posted on time.
So let’s tick the most important part of your collab of your to-do list and get you that audience growth you’re after with swipe content your collaborators will love to share!
Michelle makes everything simple, doable, and focused —and her smart little tips along the way? Chef’s kiss.
If you want support from someone who truly knows collaboration and events inside and out — and makes the whole process feel lighter — Michelle is your person.
Heather Ritchie
FAQ
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You get to pick from ONE of the projects listed above for your VIP Week. But if you want more, just let me know in your application so we can try to book them back-to-back!
Summit Pitch Pack:
Notion or Google Doc event info document with everything your potential collaborators need to know in one place
Done-for-you application and/or intake form set up in Google Forms, Notion or Airtable
Custom pitch emails ready to add a quick personal welcome and hit send
Pitch tracker to keep tabs on everyone you’re chatting with in Google Sheets or Notion
Summit Promo Pack:
Notion or Google Doc event speaker document with everything your confirmed speakers will need to make the most out of your summit
5x Done-for-you swipe emails
5x Done-for-you swipe social posts
5x General summit promo graphics in 3 sizes (IG stories, IG posts & LinkedIn or Facebook)
2x Individual summit promo graphics per speaker up to 30 speakers (IG stories, IG posts & LinkedIn or Facebook)
Affiliate Launch Pack:
Notion or Google Doc document with all the info about your affiliate launch to share with potential and confirmed affiliates
5x Done-for-you swipe emails
5x Done-for-you swipe social posts
10x Promo graphics for your affiliates to share (IG stories, IG posts & LinkedIn or Facebook)
Press Pack
Notion page or Squarespace web page with your public press kit, complete with your bios, headshots, top topics and biggest press features
Lead magnet landing page design, copy & set up on your Squarespace website
Email marketing form set up & integration (in Flodesk, Kit, Mailerlite or other major EMS)
Email tagging & UTM set up so you know where your new leads came from
3-5 Email sequence set up to deliver your lead magnet and welcome new subscribers into your world (copy to be provided by you based on prompts I’ll provide - all email design & set up can be done by me!)
5 x Custom press feature graphics for you to show off your latest speaking engagement (sized for IG stories, IG posts, LinkedIn & Facebook)
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Once we’ve had our initial briefing call, you can sit back and relax while I get to work. You’ll just need to be on hand to share your feedback as I go and for our Q&A call at the end.
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Great question! You should have your collaboration strategy full mapped out (need help with that, book in a Strategy Session first!).
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You can choose to have your swipe hub build out in Notion or in a Google Doc. If you’d like to have me build out a custom hub on your website please contact me for a custom quote as that is outside the scope of a VIP Week.
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Absolutely! That’s why we have the briefing call before I get started to make sure I capture your vision for your collab as well as your brand voice and style. I do this all the time but to make sure your content sounds. like you, in your onboarding survey I ask for samples of your copy and your brand kit to make sure the final assets are on point.
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Possibly! Contact me with what you have in mind and if it’s a good fit, I’ll be happy to provide a quote.
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Yes! To book your VIP Week, you’ll need to pay a 50% deposit or the full amount upfront to confirm your spot. The remaining 50% is due on the first day of your VIP Week in order to go ahead with your project.
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Your 50% deposit is not refundable if you decide to cancel.
If you need to reschedule your VIP Week or kickoff call, you can do one time up to 7-days beforehand. If you do not contact me to reschedule before our call and miss it you forfeit your session and will have to rebook at the current rate.
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No problem! Pop me a message via my contact form and I’ll get back to you as within 1-2 business days.
Apply for a VIP Week
Intro price of €1500
Approx $1750 USD / £1300 GBP / $2500 AUD